Content Agent: content for 5 channels on autopilot

B2B SaaS · HR-tech
n8n · Claude · ElevenLabs
5 communication channels
workflow · content agent
Sources
n8n
Claude
Social
ElevenLabs
Podcast
The brief

What the client came with

Two people ran all the content by hand and could not keep up with trends.

PROBLEM 01
14 hours a week on manual routine
An SMM team of 2 spent 14 hours a week manually hunting trends and formatting posts.
PROBLEM 02
Two A/B tests a week at most
Two A/B tests a week at most in Growth. The team physically could not test more, so hypotheses moved slowly.
PROBLEM 03
Content shipped after the wave had peaked
While a post was being made by hand the trend faded and organic reach was lost.
Solution

What we automated

We built a pipeline from a chain of systems that runs without the team.

n8n
Idea research
The agent monitors 18 sources (RSS, Telegram, LinkedIn, industry sites) and every morning brings 3-5 topics for 5 channels.
Claude Sonnet
Copy generation
It scores relevance and writes 5 post variants for 5 channels in the brand tone of voice.
ElevenLabs
Voiceover
For the client's Telegram podcast channel we set up automation that voices the episode with a voice clone and generates the post cover.
Sources
18 sources
n8n
topic collection
Claude
5 copies
ElevenLabs
voiceover
5 channels
publishing
01. Collect and generate

By morning 5 posts for 5 channels are ready

The bot sends post topics, Claude writes the communications for every channel right away.

Topic collection: 3-5 post topics in 12 seconds.
Generation: 5 communication variants for 5 channels in 42 seconds.
workflow · collect and generate
SourcesRSS · TG
Triggerevery hour
n8norchestration
Claude5 copies
02. Voiceover

Podcast voiceover with a voice clone

For a Telegram podcast channel the pipeline voices the post with a voice clone on its own.

Voiceover with a voice clone for the podcast post.
Cover for the post is generated automatically.
workflow · voiceover
Post copy
ElevenLabsvoice clone
Coverauto
Audio post
03. Approval and A/B tests

A human only reviews and publishes

The SMM, CRM and Growth teams see the ready content in the bot and take the best of it.

Review and publishing: about 4 minutes in the bot.
In 48 hours the pipeline counts A/B tests and updates the templates.
workflow · sign-off
Botpackage
TeamsSMM · CRM
Publishing
A/B test48 hours
Before / After

What changed for the business

Two people could not keep up with trends. The pipeline took the routine off them.

Before
14 hours a week went into manual routine
Two A/B tests a week at most
Content shipped after the wave had peaked
Two people worked by hand
After
From idea to publication across 5 channels in 5 minutes instead of 14 hours
×8 A/B tests: from 6 to 48 a quarter
+38% reach on the same budgets
$1.2K/mo saved on marketing payroll
The team works on strategy, not routine
Outcome

Results in numbers

In 3 months of the pipeline running

$1.2K
a month saved on marketing payroll
The pipeline replaced the manual work of two people
×8
growth in the number of A/B tests
From 6 to 48 a quarter with the same headcount
38%
growth in reach
On the same ad budgets
Let's talk

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